Well now, all these false amateur videos, these winks eye that showed transgressive and innovative uses of (phone) mobile, all that, though we suspected that there were lots of strange words and so modern behind, as marketing, viral, buzz. All these words that stir advertisers.
Anyway, this time, it was fun and uninhibited. How to get free on March 1, how to trigger the siren of a police car, how to have the phone number of a girl without having to ask him ...
And ultimately, it was simply M6 mobile by Orange wanted to promote its new product. And, of course, the website which accompanies it: Incredible mobile .
And what's ? Just a virtual operator, very oriented 13 to 25 years with services that go with it.
Well, why mention it? Not to advertise, it is very well alone. Just to say that, ultimately, blogs are not (yet) dead and they can still enjoy playing the game, when the campaign is friendly. And to serve, in good faith, advertising a brand that still has no reputation.
Does this mean that blogs have become mature? As the conventional press? They too can one day look to fly in a corner of a ticket, the words "public-information"? Who knows ...
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